Articles
AI assistants: the questions we get asked
Complete guides to the questions that come up when an organization considers an AI assistant: the short answer first, then the method, examples and points to check.
A chatbot follows a script, an AI assistant answers from your documents and hands over to your team. What that changes for an SME, and when one is enough.
Short answer
A classic chatbot follows a script written in advance and gets stuck as soon as the question leaves the planned path. An AI assistant understands the question as it is asked, answers from your documents while citing its source, and hands over to a person when it does not know.
30 October 2026 · 16 min read
Choose and budget
How much does an AI assistant cost for a Belgian SME's website?The public prices of AI assistant tools checked on 30/10/2026, what makes the bill vary and what an accompanied set-up costs.
30 October 2026 · 15 min read
Reliability and compliance
Is an AI assistant GDPR compliant?Consent, retention, processing agreement, hosting and the duty to inform under the AI Act: what to check before putting an AI assistant on your website.
30 October 2026 · 15 min read
Reliability and compliance
How do you stop an AI assistant from making up answers?Chosen documents, an instruction to say "I don't know", cited sources, human handover and review: the five safeguards that reduce an AI assistant's hallucinations.
30 October 2026 · 16 min read
Setting up
Multilingual AI assistant: answering in French, Dutch and English from the same documentsDo you need to translate your documents for a multilingual AI assistant? How it picks the language, what still needs translating and the pitfalls in Belgium.
30 October 2026 · 15 min read
Setting up
When should an AI assistant hand over to a person?An explicit request, a missing answer, a sensitive topic, an unhappy customer: the four moments an AI assistant should pass the conversation on, and how to organize the handover well.
30 October 2026 · 16 min read
See it on your own cases
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